The other day I was at Starbucks, and noticed that the business cards on the counter were a little different than normal. The front appeared to be a standard business card, but it was imprinted with Braille and had large, high-contrast text on the back with the key details.
This is a great example of universal design!
- Braille embossing supports people with blindness
- Large font on the back supports people with low vision
- The design is within the Starbucks brand, and is visually appealing
- The accessible enhancements on the card are included non-intrusively with the card, and don’t require this user group to other themselves.